Hi there!

I’m Axel Gutschenreiter, freelance illustrator, graphic designer and art director. I’m born and raised in Hamburg / Germany.

I studied at Central St. Martins and worked for 15 years in London where I worked for broad range of clients: From big companies to small startups, from print to digital, from illustration to animation, from apps to websites.

I have over 20 years experience in the creative industry and love to help you manifest your ideas and deliver your projects.

This is what I can do for you

When dealing with complex digital products it's important to get the UX and UI right to meet the requirements of the user.

Using Sketch, Figma and InVision I can create user flows and prototypes to test the design and UX before development even starts.

The arrival of the iPhone in 2007 changed everything and it's mandatory that designers understand the digital world we live in.

Using Adobe Creative Cloud I design apps, websites, interfaces and other interactive experiences

The Internet knows: Content is king!

In order to connect with your audience in social networks you need great content. I can edit your clips for TikTok and design your posts for Instagram. Just to name a few!

Although our world is digital, there is still the need to create designs that will get printed.

I am well versed in the whole process from adapting the design to print, making sure it fulfills the specs and send it off to the printers.

Sometimes a design needs a sprinkle of fun, a strong brand identity or just a new set of icons.

I am as passionate with the mouse as I am with a pen, I can create illustrations to work with your projects​, create a new logo or some fun characters.

Got a project you need to get started on?